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Innovate, protect, enhance!
Patents are of paramount importance in the luxury sector, as they play a central role in preserving the exclusivity and distinction of high-end products. In this world, where innovation, quality, and originality are essential values, patents provide legal protection for unique creations and advanced technologies. Luxury brands often invest substantial amounts in research and development to create products that stand out through their innovation and craftsmanship. Thanks to patents, they can secure their investments and prevent other companies from exploiting their innovative ideas without consent.
The impact of patents in the luxury sector goes beyond protecting manufacturing technologies. For example, patents protect exclusive production processes or innovative materials. Thus, a haute couture house can protect a specific handbag clasp or a unique manufacturing method. Beyond safeguarding the brand’s identity, patents enable companies to control the use of their creations, prevent counterfeiting, and maintain the aura of rarity that is a cornerstone of the luxury industry.
Patents also help strengthen the brand image of luxury companies by highlighting their role as innovators in specific fields. In an industry where exclusivity and authenticity are paramount, patents ensure that the luxury house retains full control over the authenticity of its products, thereby preserving consumer trust.
Finally, in a context where counterfeiting is a constant threat, patents play a key role in authenticating and distinguishing original products. They help reinforce traceability, guaranteeing consumers the purchase of products genuinely originating from the luxury world (such as patented jewelry clasps or patented handbag buckles).
List of services for the luxury sector
Innovation detection: We analyze and identify potentially patentable innovations within your R&D projects.
Prior art search and patentability analysis: We conduct searches in patent databases and analyze documents to determine if your invention is patentable.
Freedom-to-operate study: We perform prior art searches and analyze documents to assess whether you are free to exploit your invention.
Patent application drafting and filing: We draft and file patent applications with the relevant offices (INPI, EPO).
Procedure monitoring: We follow up on the application process and defend the patentability of your inventions until the patent is granted, ensuring the best possible protection.
Competitive intelligence: We conduct targeted quarterly searches to identify relevant innovations by your competitors, ensuring your rights are respected and helping you track trends.
Litigation and disputes: Whether in defense or offense, we ensure your rights are upheld. We defend your rights against infringement, send cease-and-desist letters to potential infringers, initiate infringement actions, and file oppositions against competitors’ patents.
